Its part of their ongoing "what happens in Second Life" article series, and to be honest what mostly goes on in Second Life is geeky programming or sex. If you get over the subject matter and actually read the article its a rather interesting take on S&M from someone who isn't into that whole thing. Not your normal 'urk - wierdos!' thing at all.

Personally I think The Register is doing fine at the moment, SL is currently making a big whoo-haa about its world, The Register is reporting on it.